Reading, 1 May 2007, Distribution Technology Limited (DT), the UK’s leading provider of financial advice software, brings end-to-end transactional support to the adviser market this week with the launch of its latest application, Dynamic Point of Sale
DPOS becomes the first single application available to large IFA firms and tied salesforces to combine support for the complete advice lifecycle; from customer acquisition and sale to ongoing customer management with proven financial planning to drive enhanced productivity and quality of advice.
Building on the success of its Dynamic Planner application, DT has incorporated a range of CRM, product research, quotes, suitability letter, audit and reporting functions into Dynamic Point of Sale. It means advisers will now be able to seamlessly complete the entire advice process, from client acquisition to submission of new business all from the point-of-sale, without having to re-key data or endure disjoints in the different parts of the process.
DPOS allows advisers to move through a fact find, risk profiling, asset allocation, stochastic forecasting, quotations and illustrations, suitability and application without the need to move from a single application.
As with all DT’s technology DPOS has been built to integrate with industry platforms. The first integrations are to be with Cofunds for investment business and Assureweb for protection, both integrations are well underway. DT intends to add further platforms as required by distributors.
Ben Goss, CEO of Distribution Technology, said:
DPOS is a major step forward for the industry, it is truly unique in the marketplace as the only application that fully supports a straight-through sales process, with proven financial planning technology to drive enhanced adviser productivity, cross sales and compliance. DPOS not only provides these significant benefits but it also gives the major IFA groups and tied salesforces the flexibility to integrate on a straight through basis with their choice of back office systems, investment platforms and portals. Initial integrations are with Cofunds and Assureweb and we are looking to expand these over the course of this year.
Enterprise software has moved on significantly in the last 5 years and DPOS is available on a ‘Software as a Service’ basis. This means that clients licence the application on a per seat basis, drastically reducing their total costs of implementation and operation. SaaS also removes the build risk faced in comparison to point of sales systems which need to be built from components each time.
Early interest in Dynamic Point of Sale has been exceptional, with many new and existing clients looking to adopt the new software.
Speaking at the DPOS launch event in Central London on 1 May, Mark Fleet, Managing Director of AWD Moneyextra, said:
Having reviewed the market for a point of sale solution and been through a rigorous vendor selection process we have selected Dynamic Point of Sale. There are over 1,000 people in our UK business and our aim in the medium term is to develop a single CRM and Advisory solution across the business. We will begin with the rollout of DPOS in our telephone advisory business. Distribution Technology has an unrivalled track record in providing firms with applications that maximise adviser productivity and the quality of advice delivered in the sales process.
In the first year following our adoption of Dynamic Planner, AWD Moneyextra recorded a 25% increase in productivity per adviser – equating to a six-figure increase in gross revenue per annum. This has also lead to significantly improved customer and staff satisfaction levels. We fully expect to see similar benefits once DPOS is in place.
Dynamic Point of Sale datasheet
AWD Moneyextra case study
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